Dr. Marti Hearst, UC Berkeley
Show It or Tell It? Text, Visualization, and their Combination
In this talk I will share observations about the role of language in visualization and in other modes of visual expression. I will pose questions such as: how do we decide what to express via language vs via visuals? How do we choose what kind of text to use when creating visualizations, and does that choice matter? Does anyone prefer text over visuals, under what circumstances, and why? Why is visualization ineffective for expressing text content? And most speculatively, what does the increasing prevalence of visual communication mean for the future of text?
About the speaker
Dr. Marti Hearst is a Professor at UC Berkeley in the School of Information and the Computer Science Division. Her research encompasses user interfaces with a focus on search, information visualization with a focus on text, computational linguistics, and education at scale. She is the author of Search User Interfaces, the first academic book on that topic. She is past President of Association of Computational Linguistics, a member of the CHI Academy, an ACM Fellow, a SIGIR Fellow, and has received four Excellence in Teaching Awards.